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Events in 2020.... and 2021: Survey results.

It's now four months since most of the world has been subject to varying degrees of lockdown, and her
Disruptors Co
Events in 2020.... and 2021: Survey results.
By Disruptors Co • Issue #144 • View online
It’s now four months since most of the world has been subject to varying degrees of lockdown, and here in Australia, Victoria (and specifically Melbourne) is now in another period of lockdown after a partial lessening of restrictions. It’s all made the planning for events in 2020 - and even early 2021 - very difficult to manage. While not every business in every place is locked down, there is such difference in the lockdown status of many places around the world, that it is either difficult or impossible to plan a face-to-face (F2F) event which ensures that all who would normally attend can do so.
We’ve been conducting some polls on social channels to determine how businesses who would normally conduct conferences, focus groups and community consultation as well as training events are going to operate over the next 12 months.
Here are the results of our poll (n=63):
  • Cancel all events - 6.3%
  • Run events remotely - 46.0%
  • Run a mix of F2F and remote events - 36.5%
  • Wait and see if F2F is possible before scheduling - 11.1%
What we find interesting here is that more than 17% of respondents are still either cancelling events completely, or waiting to see what’s going to happen with F2F events.
We appreciate the difficulties of running remote events - particularly where you need to track participation in collaborative idea development. And what we’ve created with TheAir.Works and iHackOnline has been designed to mimic as much as possible, the experience of a real world event. We think rather than waiting for change that it is time to change the way we meet.
The new normal is here to stay, and it’s time to get those events running again.

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